Role: Graphic Designer / Illustrator for Mobile Games

Based in: Mumbai

Experience required: Someone with 3 to 5 years of work experience

What do you need to do? (Role and Responsibilities)

  • Create marketing material for all aspects of casual mobile games including App Store icons, game screenshots, feature graphics, in-game promotional material, cross-promotion images, and Facebook/Google Ads graphic.
  • Develop character illustration from concept and sketches to finished product.
  • Develop 2D and 3D visual assets like characters and backgrounds using Photoshop, Illustrator and comparable tools.
  • Very strong working knowledge of Photoshop, Illustrator and Adobe Creative Suite is a plus.
  • Mimic pre-existing art styles. / Develop new art styles. / Develop branding-based illustrations.
  • Collaborate with marketing, social and sales teams to ensure a full understanding of creative objectives and ensure they are executed accurately.
  • Keep up with the latest trends in storytelling, video production, social media, and games.

Who could you be? Background and Experience:

  • You should be an Art graduate from a respected Institute
  • You should have 3 to 5 years of total experience in Graphic Design or as an Illustrator with a focus on digital and interactive media (a Mobile Gaming background will be preferred)
  • You must have strong aesthetic and conceptual skills.
  • You should have exposure to creative sites like Behance, Deviant Art, Pinterest, etc.
  • You need to be highly creative with a thorough understanding of the latest art trends
  • You must be able to relate to the emotion of the game and understand the audience  for the games
  • You must have a passion for mobile games and should be playing iTunes or Android games on a regular basis.

You must be conversant with:

  • Adobe Photoshop
  • Adobe Illustrator

Next Steps:

if this job interests you, then download and play our game Driving Academy from Android Play Store or iOS App Store

Task 1:

1. We earn revenue from in-app purchases (IAP) and in the mentioned game we upsell the IAP’s through popup banner. As a Graphic Designer, we want you to design IAP upsell popup and it should have the following information.

  1. Get All 139 Cars (Mention Pack name “Get All 139 Cars” on the banner)
  2. Limited Time Offer (Mention “Limited Time Offer” on the banner to create urgency)
  3. Show 3-4 cars (Show images of different types of car. You can choose cars available in this folder)
  4. Call To Action (A button to purchase)
  5. Close Button (A button to close the popup)
  6. Original Price $49.99, Offer Price $24.99 (You need to strike out the original price & emphasize on discounted price)
  7. 50% Off Tag  (Show this on the banner wherever you think its appropriate)
  8. Banner Resolution 1200px X 800px

Task 2:

  1. Visualize and create a character to match the existing art style of the game. (New & Existing character references are in this folder)
  2. The character pose and facial expression should look happy/excited. 
  3. Use the character on (Task 1) IAP upsell popup. (See the reference image from Gardenscapes game attached below)

Below are a few upsell popup references from some of the Top Grossing games out there on the store. Do not copy, but use these references as a benchmark and try to make the banner better than these.

Asphalt 9

Sniper 3D