by admin | Dec 13, 2018 | Case Studies
At Games2win we take Game Icons seriously. Errr… a bit too seriously. Our UI team’s core mandate is to try experimenting with Game Icons, Game Screen Shots, Game size continually & get downloads to increase. Because we DO NOT advertise or acquire...
by admin | Nov 30, 2018 | Case Studies
When 5 million people dress up, magic happens! Our casual, dressup mobile game “International Fashion Stylist” just crossed 5 million downloads. This is what we learned! 1) We follow a ‘learn; don’t burn’ biz strategy. All our games...
by admin | Nov 17, 2017 | ad network, Case Studies, Games Industry, iOS games
Over the past couple of weeks, we’ve been noticing that many users have been facing some issues regarding “Virus Ads” that pop-up suddenly in popular apps and games (including Games2win games) on the iTunes App Store. Please be assured that Games2win...
by Alok Kejriwal | Mar 3, 2017 | Case Studies, Games Industry
My first major lesson with friction in life happened at the age of fourteen. During the summer holidays of 1983, while I was in the 9th grade, my Nana (Mom’s dad) told me to go to Mumbai railway station and book tickets for a family trip to Nagpur. (Trivia – Nagpur is...
by Alok Kejriwal | Jan 23, 2017 | Case Studies, games2win
Games2win – the leading Casual Games Company announced that it has crossed over 100 million game downloads across iTunes and Android stores and has delivered over 1.2 billion minutes of global engagement in 2016 – the highest by an Indian Company. ...
by Alok Kejriwal | Mar 10, 2016 | Case Studies
This is a reproduction of the interview of Alok Kejriwal by Devika Singh as it appeared in the Business Today here dated 9th March 2016 Having started his own business after getting frustrated with a “stuffy family business environment”, Alok Kejriwal has...
by admin | Sep 1, 2015 | Case Studies
On the 31st of July 2015, Google Play reduced the minimum purchase price of in-app items in India and finally ‘de-linked’ in-apps prices that were pegged to the $US. That move totally made sense. Especially in a land like India where billions of people are used to...
by admin | Aug 27, 2015 | Case Studies
I was pleasantly surprised to see an e-mail from Amazon informing game developers about the launch of Amazon Underground. Simply explained, it’s a new program by Amazon that rewards game developers by the amount of TIME players spend in their games. Note the...
by admin | Aug 3, 2015 | Case Studies, media centre
Fresh from its success of Yash Raj Films Bollywood games, Games2win (“G2W”), a global casual games Company with 57 million mobile game downloads, announced the launch of a mobile game starring popular hip-hop artist &Hollywood rapper, Tyga. The game is launched in...
by admin | Mar 19, 2015 | Case Studies, media centre
In the first week of March this year, Games2win hit 51 million mobile game downloads across the app stores. What was gratifying about this achievement was that we had not spent even 1 US$ in marketing or user acquisitions! How did we achieve this? Here are 5...
